
Many years ago, I absolutely did not know how to make presentations. I won’t say that I’m great at it now either, but at some point, I realized that the fate of your project, team, and even just an idea depends on how you present it. And although my public speaking is still far from ideal, my presentations in the form of files and face-to-face, based on them, have clearly become much better. First, thanks to experienced colleagues who taught me to do it better and always expressed constructive feedback. Second, because work required me to do it more often, both using standard templates and more creative ones to sell a great idea. And third, because I became increasingly interested in what those who do this constantly recommend.
Surprisingly, when talking specifically about presentations as a set of slides, much can be learned from related fields. For example, the ability to structure your speech more competently and simply is also a key to success. And here many tips from the book “Write, Shorten” would be quite suitable (although I have many other issues with it). Guy Kawasaki in his book “Art of the Start 2.0” dedicates a separate section specifically to preparing presentations. Alexander Bogachev in “Charts That Persuade Everyone” shows how to better convey your thoughts through graphical representation. And Kirill Egerev’s book “This Button Needs Text,” although not related to presentations, touches on important aspects of creating short, concise, and clear texts for UI, and these rules are universal, so they work in presentations as well.
Read more